Job role insights
3 - 5 Years
- Creating email campaigns/landing pages using HTML and/or templates to fit the content and plan of the region
- Setting up and implementing multi-step campaigns including A/B Testing
- Ensure tracking all of email links are in place and follow a QA checklist for all email campaigns.
- OMC helpdesk support – answering and handling ad hoc queries & trouble shooting from regional OMC teams.
- Developing and coordinate list segmentations for upcoming campaigns using exclusions to avoid conflicts and scheduling rules.
- Ensuring smooth and timely delivery of campaigns following the marketing calendar
- Support Team Lead in ensuring modules, guides, and workflows are up to date
- Develop assets based on the campaign requirements
- Provide status updates and campaign requirements, coordinate and agree timelines as necessary for assigned projects
- Generate email and campaign engagement report and present findings and insights
- Any other duties as assigned by project manager/team lead
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