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Marketing Data Analyst

Job role insights

  • Date posted


  • Closing date


  • Qualification

    Bachelor Degree

  • Experience

    3 - 5 Years


Marketing Automation

  • Creating email campaigns/landing pages using HTML and/or templates to fit the content and plan of the region
  • Setting up and implementing multi-step campaigns including A/B Testing
  • Ensure tracking all of email links are in place and follow a QA checklist for all email campaigns.
  • OMC helpdesk support – answering and handling ad hoc queries & trouble shooting from regional OMC teams.
  • Developing and coordinate list segmentations for upcoming campaigns using exclusions to avoid conflicts and scheduling rules.
  • Ensuring smooth and timely delivery of campaigns following the marketing calendar
  • Support Team Lead in ensuring modules, guides, and workflows are up to date


Project Management

  • Develop assets based on the campaign requirements
  • Provide status updates and campaign requirements, coordinate and agree timelines as necessary for assigned projects



  • Generate email and campaign engagement report and present findings and insights
  • Any other duties as assigned by project manager/team lead

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